Seven Decades of Dior

La musée des Arts Décoratifs in Paris, France is celebrating the seventy year anniversary of the House of Dior by honouring the label’s fashion evolution in its own exhibit. The exhibit is titled Christian Dior, couturier du rêve.

The display is the biggest fashion exhibit in the museum’s history, spanning over 3,000 square feet with over 300 pieces from the label’s conception in 1947 to current looks. In addition to haute couture, the museum is also featuring accessories, perfumes, sketches, articles, and other artifacts relating to Dior’s namesake. Commissioners Florence Muller and Olivier Gabet, according to the New York Times, “imagined a thematic and chronological journey where the haute couture creations, the perfumes of the Maison and a wide selection of paintings…meet.”

The featured gowns include designs from all seven designers who headed the label, beginning with Christian Dior himself to their current creative director Maria Grazia Chiuri. The label has been a favourite among customers including both Hollywood and royalty. Silver screen ladies like Elizabeth Taylor and Jennifer Lawrence were wearing the label while accepting their respective Academy Awards for best actress in a leading role. One of the first A-list fans of the label was Princess Margaret, sister of Her Royal Highness Queen Elizabeth.

Lawrence is currently one of the faces of the label, appearing in commercials, print ads, and at public appearances often in Dior. Former (and current) faces to the brand also include Natalie Portman, Marion Cotillard and Charlize Theron, all Academy Award winners. It appears that the brand has always been a fan of leading ladies.

The house of Christian Dior was conceived and remains in Paris, France. Dior released his first collection of 90 designs which would later be named “The New Look” for its influence on reinstating fashion after the Second World War. This line helped France establish itself as a leading fashion force in the post-war years. In 1957, ten-years after the brand’s creation, Christian Dior died from a heart attack, leaving his assistant – Yves Saint Laurent – as the new artistic director.

After only three years as director, Saint Laurent was called for National Service and left the brand. The label had five more creative directors until the current director, Maria Grazia Chiuri was appointed in 2016. Chiuri is the first female to hold this role in the designer label.

With all of these directors being responsible for reimagining fashion and providing women with a new way to dress, the exhibit is sure to feature incredible and historic pieces. Visitors aren’t only expected to see clothing fit for a museum, but pieces of history and the narrative of its evolution.

Dior’s website released photos of the exhibit which opened July 5th. The exhibit is open six days a week (the museum is closed Mondays) and will be running until January 7, 2018.

All photos belong to Adrien Dirand and the House of Dior.


Jamie Hoholuk

Fashion Director

Jamie is a third year journalism and communications student from Vancouver, Canada. Her writings focus on nonfiction storytelling, film and media, as well as social media and decoding its societal effects.

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